How did two young guys, with no family in property, no handouts, and no background in the industry, build a fast-growing business like Easy Invest?
In this episode of the podcast, Tom Eason and Freddy Esherwood break down the early difficult decisions they made, the risks they’ve taken, and the mindset shifts that changed their trajectory. If you’re young, ambitious, and trying to break into property, the way they think is arguably more valuable than the strategies themselves.
Starting from nothing
Neither Tom nor Freddy grew up around property. They weren’t surrounded by investors, didn’t have a family portfolio to lean on, and didn’t start with cash behind them.
But what they did have was:
- A clear vision of the life they wanted
- A work ethic they were willing to bet on
- The belief that someone like them could make it happen
That combination, especially at a young age, ended up being one of their biggest strengths.
The mindset shift that put them on the path
There’s always a moment when someone decides they’re “all in.” For Tom and Freddy, that moment wasn’t dramatic, it was an internal.
They talk openly in the episode about the turning point where ambition stopped being abstract and started becoming a daily practice. The desire wasn’t just “wanting more money.” It was wanting independence, wanting control over their future, and wanting to create something that actually meant something.
Taking the first step into property
One of the most relatable parts of their story is the fact that they didn’t wait until they “felt ready.”
They acted before they had the perfect plan.
They acted before they knew everything about property.
They acted even when they were aware things could go wrong.
If you’re stuck overthinking your first step, this section of the podcast is worth watching.
Who they were before the business
We’re so used to seeing the success that we forget there’s a whole story underneath it and understanding who they were before is the part that really matters.
Tom and Freddy talk about:
- What they were like in school
- Whether they always had entrepreneurial tendencies
- How early habits and environments shaped them
- The traits they kept, and the ones they outgrew
It’s a reminder that you don’t need to be the “perfect candidate” at 16 to build something meaningful at 22, 25, or even 50.
Watch the full episode
If you want the full story, the nuance, and the raw honesty behind Tom Eason’s and Freddy Esherwood’s journey, you can watch the full conversation here.
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