When it comes to property development, many new developers assume starting with single-unit new builds is the safest route. But are they really the best way to grow? According to developer James Cross, the numbers often don’t stack up. With the rising costs of utilities and site setup, single builds can lack the economy of scale that makes developments truly profitable.

Why single new builds often don’t work in property development

A single new build may seem like a good entry point, but James explains how the costs of infrastructure and utilities often outweigh the returns. Larger, multi-unit projects offer better margins and more efficient use of resources.

How to scale a property development business

James has delivered over £25 million GDV of property in the UK. His approach combines conversions and multi-unit developments, showing that scaling smartly is the key to long-term success in property development.

Finding and nurturing property investors

One of the biggest challenges for developers is securing finance. James reveals how one relationship led to a £1 million investment in a single deal. He highlights the importance of networking, persistence, and building trust with investors over time.

Lessons for aspiring property developers

Whether you’re just starting out or looking to grow, James shares lessons from his own journey: start small, focus on building relationships, and think about scale from the very beginning.

Listen to the full episode here.